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Event Details
Maximise Sponsorship Sales for Conferences and Events
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Sponsorship revenue is a vital part of the revenue mix for all events, but with budget conscious clients, you need to demonstrate an even greater understanding of your clients, their brand values and objectives. This course takes you through how to identify and target sponsorship prospects, develop an effective proposal including reviewing examples of good and bad proposals, generate creative sponsorship ideas and deal with objections, particularly over pricing and timing.The course will also cover how to measure and manage ROI and review whether ROO is a more useful tool. It will look at how these metrics can be used to enhance client relationships and lead to long term profitability. |
Who should attend?
This course is designed for sales and event professionals who are looking to extend their sales skills and develop long-term profitable sponsorship sales relationships.This course is relevant for all conference and event professionals whether you are in conferences, large scale events, exhibitions, associations or charities. |
When & Where
CCT Venues-Barbican
Aldersgate House
135-137 Aldersgate Street
EC1A 4JA London
United Kingdom
Tuesday, 1 May 2012 from 09:00 to 17:00 (GMT)
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Hosted By
The Media House
training for conferences, exhibitions and events
The Media House training is the specialist training company for conference and event professionals. Our training programmes and one-to-one coaching are designed by event specialists for event specialists to improve the quality and profitability of your events.
